Booksy
![](http://images.ctfassets.net/beeay9aupl8z/2BQjXk946XwPgNIRYpdEfn/fcc01e43a3964a1fbf7bfd7485397364/Hero.jpg?w=1800&h=835&fm=jpg&fl=progressive&q=80&fit=thumb)
![Booksy Logo](http://images.ctfassets.net/beeay9aupl8z/b7wr9Jrl3Nw1EZFmBV3QA/00419db90892aceb8142234ba084dc74/Logo.png)
- UX Strategy
- Design
- Art Direction
- Webflow
Overview
We partnered with Booksy to rethink their site from the ground up with a clear focus on conversions and improving mobile engagement. Our team worked through a UX overhaul, redesign, and replatform to Webflow Enterprise.
- Localization & Language Translation
- Retooled User Experience
- New Design System
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Taking a mobile-first, modular approach, we created simplified abstractions of Booksy’s app to better communicate their platform's features and benefits at a glance. From there, we created a collection of page templates and reusable modules to support Booksy well into the future.
Clear storytelling with just the right amount of style.
![](http://images.ctfassets.net/beeay9aupl8z/52tWJBpwcnLqZ932L2DDbJ/d99083876beb0516a93b69c07ade76ee/Portfolio-Item-Large-03.jpg?w=1680&h=996&fm=jpg&fl=progressive&q=80&fit=thumb)
More Results
- Flexible Templates for Future Growth
- Abstracted App Screens
- Performance Tools Including GA4, Forms, A/B testing
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Testimonial
More than just a beautiful site, biz.booksy got the full UX treatment ensuring clear information architecture and a focus on conversion. Multilingual site translation, performance tools and localization make this a powerful custom webflow site.
“Elegant Seagulls helped bring a fresh, modern look to our brand while staying true to our brand guidelines. They have a talented team that kept us on track, and were easy to communicate and collaborate with!”
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Global Product Marketing